01/13/12 - 12:28pm

Love Giving Away Up To 1,000 Tickets To Pistons-T'Wolves Game

by Don Muret, SportsBusiness Journal

T'Wolves F Kevin Love will pay for up to 1,000 tickets for the team's home game against the Pistons next week under a promotion he announced on his Twitter account Thursday night.


Through a Twitter promotion, Kevin Love is working with the Timberwolves to fill the Target Center next week (Getty Images).

Fans who buy tickets to Monday's Kings-T'Wolves game at Target Center can get free tickets in the same price range for Wednesday's game against the Pistons, according to T'Wolves Senior VP/Ticket Sales & Premium Seating Ryan Tanke.

Love will pay for up to 1,000 tickets under the cap the team placed on the promotion, Tanke said.



The team uses dynamic pricing, and ticket prices move up or down depending on demand. As of Friday, single-game ticket prices on the team's website ranged from $9 in the upper deck to $177 for a lower level seat. The promo developed after the T'Wolves sold out last Tuesday's game against the Bulls, their first midweek sellout since March '04.

Love approached the front office and suggested he could do something on Twitter to push ticket sales for the Kings and Pistons.

Those games are not expected to draw large crowds, Tanke said.
The team set up a separate phone number for the promotion that Love listed in his tweet:

"Buy a ticket to the Kings game and I'll buy your seat for Detroit. Call now!" 

Thursday night's initial response resulted in about 100 tickets sold for the Kings game, and another 100 free tickets distributed for the Pistons game. The phone lines were busy again Friday morning, Tanke said. Love has more than 140,500 Twitter followers.

ORIGINAL STORY
https://www.sportsbusinessdaily.com/Daily/Closing-Bell/2012/01/13/Love.aspx



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